Is it Possible to track AUM by Clients in the Top Mutual Fund Software in India?

By REDVision Technologies 02-01-2026 1

Client-wise AUM tracking has now become one of the most important needs for Mutual Fund Distributors in India. As your client base grows, so does the complexity of answering simple questions like:

● Which client contributes the most to my AUM?

● Whose portfolio needs urgent review?

● Who hasn’t invested for a long time?

● Where is my growth really coming from?

Well, the top mutual fund software in India now makes this incredibly easy by providing client-wise AUM reports with deeper insights than just numbers on a page.

Instead of working through spreadsheets or manually calculating portfolio values, you can now see complete AUM analytics client-wise in a single panel. And yes — today’s software does much more than just “show AUM”. Let’s break it down in simple language.

Why is AUM tracking important for MFDs?

Tracking AUM is essential because it directly reflects the size, health, and growth of your business. When you know exactly how much AUM each client or family contributes, you can identify key relationships, understand revenue potential, and prioritise your time better. It also helps you spot declining portfolios, redemption trends, and clients who may need re-engagement. For compliance, business planning, brokerage forecasting, and goal tracking, AUM visibility becomes the foundation. In short, without proper AUM tracking, you are managing your business blindly.

What Does Client-Wise AUM Reporting Mean?

Client-wise AUM tracking with REDVision Technologies allows you to see:

● Total investment value for each individual client

● Growth or decline in their portfolio over time

● Key contribution to your total AUM

Instead of looking at overall AUM only, you now see:

● Who is your top client

● Whose AUM is declining

● Who needs engagement

● Who has the potential for upsell

This is not just reporting — it’s business intelligence for MFDs.

What Makes Client AUM Tracking More Powerful?

Today’s client-wise AUM reports in the best mutual fund software in India go beyond simple valuation. You can now view three very important insights for every client:

1. Investment Average Days

This metric tells you how long the client has stayed invested on average.

Why it matters:

● Helps identify long-term vs short-term investors

● Shows investor patience levels

● Helps in tax planning and exit strategies

● Useful for explaining compounding benefits

For example, If the average investment holding period is just 90 days, you instantly know the investor needs more hand-holding and education.

2. Today’s Profit / Loss

This shows how much the portfolio has moved today, based on market changes.

Benefits for you as an MFD:

● Quick market impact conversations

● Handle panic calls confidently

● Share real-time insights

● Monitor volatile portfolios closely

This helps you proactively call clients instead of waiting for them to call you.

3. Total Gain / Loss

This is the overall profit or loss across the entire portfolio since inception. This helps you:

● Identify high-profit clients

● Spot clients sitting on losses

● Suggest switches or rebalancing

● Show long-term growth proof

This metric directly supports review meetings, redemption planning, and profit booking decisions.

Why Client-Wise AUM Tracking Matters for MFDs

Here’s why this feature is becoming essential rather than optional:

● Helps identify your top revenue-generating clients

● Highlights inactive or low-engagement investors

● Supports goal-based reviews

● Makes business planning easier

● Builds stronger conversations backed by data

When you walk into a client review meeting with facts instead of guesswork…your credibility increases instantly. That’s exactly what software is solving today.

How This Helps in Day-to-Day MFD Operations

With client-wise AUM tracking, you can:

● Focus retention efforts on high AUM clients

● Re-engage dormant investors

● Track whose investment value is falling

● Spot SIP cancellation risks

● Identify upsell opportunities

● Plan insurance, FD or PMS cross-sell conversations

Instead of working blind, you start working smart.

What Else Can You Track Along With Client-Wise AUM?

Most top software now lets you combine:

● Client-wise AUM

● Family-wise AUM

● Asset-wise AUM

● Scheme-wise AUM

This gives you a 360° view of your business. You don’t just see how much you manage, you see who contributes what and where your next growth will come from.

Final Thoughts

Yes — it is absolutely possible today to track AUM by clients using software in India, and not just AUM but deeper insights like investment Average Days, today’s Profit/Loss, and Total Gain/Loss.

This level of clarity helps you strengthen client relationships, retain long-term investors, plan business growth intelligently, and make data-backed advisory decisions. Client-wise AUM reports turn raw numbers into strategy, and that’s exactly what every growing MFD needs today.

FAQs

1. What does “AUM by client” mean in mutual fund software?

It means you can see the total portfolio value and performance for each individual client, instead of only seeing combined AUM.

2. Can I see profit/loss for each client separately?

Yes. Modern mutual fund software allows you to view, client-wise:

● Today’s profit/loss

● Total profit/loss since investment

3. What is “investment average days” in client AUM reports?

It shows how long, on average, a client has stayed invested, helping you understand investment behaviour and patience levels.

4. Why is client-wise AUM important for MFDs?

Because it helps you:

● Identify key clients