U.S. Home Decor Market Size, Growth, Latest Trends and Forecast 2025-2033
By Jazmin Hunt 25-09-2025 135
IMARC Group has recently released a new research study titled “Size, Share, Trends and Forecast by Product Type, Distribution Channel, and Region, 2025-2033”, offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends and competitive landscape to understand the current and future market scenarios.
U.S. Home Decor Market Overview
The U.S. home decor market size was valued at USD 185 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 252 Billion by 2033, exhibiting a CAGR of 3.5% from 2025-2033.
Market Size and Growth
Base Year: 2024
Forecast Years: 2025-2033
Historical Years: 2019-2024
Market Size in 2024: USD 185 Billion
Market Forecast in 2033: USD 252 Billion
Market Growth Rate (2025-2033): 3.5%
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✔️ Steady growth supported by rising disposable incomes and lifestyle upgrades
✔️ Increasing demand for stylish and functional furniture and interior accessories
✔️ Growing adoption of sustainable, eco-friendly, and DIY home décor solutions
✔️ Rising influence of e-commerce and online platforms in shaping purchase decisions
✔️ Expanding popularity of personalized and customizable décor products
✔️ Strong demand for smart home décor integrated with technology
Trends in the United States Home Decor Market
The United States home decor market is set to experience several key trends that will shape its future landscape. One major trend is the increasing popularity of multifunctional and space-saving furniture, particularly in urban areas where living spaces are often limited. By 2025, consumers will be looking for innovative solutions that maximize functionality without compromising on style.
Additionally, the trend of personalization in home decor will gain momentum, with consumers seeking unique pieces that reflect their individual tastes and lifestyles. This shift towards personalization is prompting retailers to offer customizable options, allowing customers to tailor products to their preferences.
Furthermore, the integration of smart home technology into decor items will become more prevalent, as consumers seek to enhance convenience and connectivity within their living spaces. This convergence of technology and design is likely to drive innovation in the United States home decor market share, as brands that embrace these trends will be well-positioned to meet the evolving demands of consumers.
Market Dynamics of the United States Home Decor Market
Rise of E-commerce and Online Shopping
The United States home decor market is undergoing a significant transformation with the rise of e-commerce and online shopping platforms. As consumers increasingly turn to the internet for their shopping needs, home decor retailers are adapting by enhancing their online presence and offering seamless shopping experiences. By 2025, it is projected that the share of online sales in the home decor segment will continue to grow, driven by the convenience of browsing and purchasing from home. This trend is particularly appealing to younger consumers who prefer the ease of online shopping and the ability to compare prices and styles effortlessly.
Additionally, advancements in augmented reality (AR) technology are enabling consumers to visualize how products will look in their homes before making a purchase, further boosting online sales. As a result, the United States home decor market size is expected to expand, with e-commerce becoming a critical channel for both established brands and new entrants aiming to capture the attention of digital-savvy consumers.
Increased Focus on Sustainability and Eco-friendly Products
Another dynamic shaping the United States home decor market is the increasing consumer focus on sustainability and eco-friendly products. As awareness of environmental issues grows, more consumers are seeking home decor items that are made from sustainable materials and produced through ethical practices. By 2025, it is anticipated that this trend will significantly influence purchasing decisions, with a rising demand for products that minimize environmental impact. Retailers are responding to this shift by offering a wider range of sustainable options, such as furniture made from reclaimed wood, organic textiles, and decor items created using environmentally friendly processes. This emphasis on sustainability not only appeals to environmentally conscious consumers but also enhances brand loyalty as customers align their values with their purchasing choices.
Consequently, the United States home decor market share is likely to reflect this growing demand for eco-friendly products, leading to a more diverse and responsible marketplace.
Influence of Social Media and Home Design Trends
The influence of social media and home design trends is significantly impacting the United States home decor market. Platforms like Instagram, Pinterest, and TikTok have become vital sources of inspiration for consumers looking to enhance their living spaces. By 2025, it is expected that these platforms will continue to shape consumer preferences, driving trends in home decor styles, color palettes, and product choices. Influencers and home design enthusiasts often showcase their decor projects, creating a ripple effect that encourages followers to adopt similar styles in their homes.
This trend is leading to increased demand for specific products and styles, ranging from minimalist designs to bohemian aesthetics. Retailers are capitalizing on this influence by collaborating with social media personalities and launching targeted marketing campaigns that resonate with current trends. As a result, the United States home decor market size is likely to grow, reflecting the dynamic interplay between social media trends and consumer purchasing behavior.
U.S. Home Decor Industry Segmentation:
Analysis by Product Type:
- Home Furniture
- Home Textiles
- Flooring
- Wall Décor
- Lighting
- Others
Analysis by Distribution Channel:
- Home Decor Stores
- Supermarkets and Hypermarkets
- Online Store
- Gift Shops
- Others
Regional Analysis:
- Northeast
- Midwest
- South
- West
Competitive Landscape:
The market research report offers an in-depth analysis of the competitive landscape, covering market structure, key player positioning, top winning strategies, a competitive dashboard, and a company evaluation quadrant. Additionally, detailed profiles of all major companies are included.
Key Highlights of the Report
- Market Performance (2019-2024)
- Market Outlook (2025-2033)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
About Us:
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
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